About

I am a marketing professional with more than 15 years of marketing management experience in planning and delivering a wide range of projects, propositions, products, and marcomms campaigns for medium, large & enterprise-sized organisations.

I am also a working mum to two amazing boys, whose creativity and bravery in trying new things are the inspiration behind this blog.

To blog and beyond

When I started blogging, as a 2019 new year’s resolution, the original intention was to write enough posts to fill the equivalent of a music album covering a mix of marketing themes. As the average length of an album is 12 songs, we’ve gone beyond that now! So the new plan is to keep blogging for as long as there are interesting topics to cover.